For YouTube creators

Sell merch, courses, and digital products to your YouTube audience

A YouTube link in the description gets one click. That click should land on a checkout, not on a marketplace, not on a hub, not on a beautiful brand site that has the "buy" button below the fold. instxnt is the click — one product, one page, one checkout.

Common ways to use it

Per-video product launches

Each video can promote a different product, each with its own storefront URL. Track conversion per video.

Course and template sales

Sell digital products from your channel. Stripe checkout, automatic download delivery, no platform cut.

Channel merch drops

Connect Printify for POD merch. Drop a tee for each big video. Disposable storefronts let you experiment without committing to a permanent merch store.

Why it fits

Printify and POD ready

For merch drops without an inventory commitment.

Custom domains on Pro

Run shop.yourchannel.com instead of a long instxnt subdomain. Pro plan also drops the 3% platform fee to 0%.

Privacy analytics

No-cookie analytics show you which videos converted without dragging GDPR into your description box.

Frequently asked

Should I use YouTube's built-in product shelf?

For merch, the YouTube product shelf has scale advantages. For courses, ebooks, or digital products, instxnt + Stripe gives you full control of the checkout and a small (3% Free / 0% Pro) platform fee instead of YouTube's revenue share.

Can I run multiple storefronts for one channel?

Yes — many creators run one storefront per video or per product. All free on the free plan.

Ready to test?

Free for unlimited storefronts. Upgrade only if you outgrow it.